All work
Client project
  • Accessibility
  • Performance
  • SEO

Queen Braids Studio

A bilingual braiding salon and hair-care shop website, designed, built and optimised for speed and accessibility on every device.

The problem

Queen Braids Studio's premium bilingual website was slow on mobile, where prospective customers browse services and consider booking. The original mobile PageSpeed performance score was 56 and accessibility was 83.

Research & diagnosis

My audit identified heavy image assets and accessibility issues involving contrast, form labels and heading order. I focused on improving the technical experience without changing the visual direction of the site.

Strategy

I prioritised changes with the clearest effect on loading, accessibility and usability, while preserving the established brand presentation and bilingual customer experience.

What I implemented

  1. Converted 24 images to WebP to reduce asset weight.
  2. Prioritised the hero image and self-hosted the fonts.
  3. Improved contrast and added or corrected form labels.
  4. Corrected heading order while preserving the visual design.
  5. Retained the bilingual customer experience.

Evidence & outcomes

56 → 100Mobile performance
83 → 100Accessibility
79 → 100Desktop performance

PageSpeed Insights evidence dated October 7, 2026 also records 100 for Best Practices and SEO.

Google PageSpeed Insights report for Queen Braids Studio dated Oct 7, 2026: Performance 100, Accessibility 100, Best Practices 100, SEO 100
PageSpeed Insights, Oct 7, 2026: Performance 100 · Accessibility 100 · Best Practices 100 · SEO 100
Google PageSpeed Insights report for Queen Braids Studio, Desktop tab, dated Oct 7, 2026: Performance 100, Accessibility 100, Best Practices 100, SEO 100
PageSpeed Insights, Desktop, Oct 7, 2026: Performance 100 · Accessibility 100 · Best Practices 100 · SEO 100

Project context & my contribution

Client project. My work covered website design and build, image optimisation, accessibility improvements and on-page performance.

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